Achievements Everyone Is Part Of
National Projects of Russia
SMM strategy with a focus on patriotism. We developed engaging visuals and an effective TOV that helps National Projects of Russia explain accessibly what they do.
In the project’s new vision we frame every post through utility, using audience insights. We write news in a lively, easy way, as if telling relatives. We share step-by-step guides, explain what’s unclear, and talk about opportunities.